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	<title>Clarify Designs</title>
	<link>http://clarifydesigns.com</link>
	<description>Sustainable Graphic Design</description>
	<pubDate>Wed, 01 Jul 2009 23:29:40 +0000</pubDate>
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	<language>en</language>
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		<title>Bright Green Network!</title>
		<link>http://clarifydesigns.com/archives/30</link>
		<comments>http://clarifydesigns.com/archives/30#comments</comments>
		<pubDate>Sat, 29 Mar 2008 21:53:02 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<category><![CDATA[business community online]]></category>

		<category><![CDATA[eco-conscious business]]></category>

		<category><![CDATA[green businesses]]></category>

		<category><![CDATA[green professionals]]></category>

		<guid isPermaLink="false">http://clarifydesigns.com/archives/30</guid>
		<description><![CDATA[Clarify Designs has created a great resource for business owners, professionals, and leaders in the community to network online, free! If you consider yourself eco-conscious and have a role in your community, feel free to join Bright Green Network! It will benefit you by giving you another venue to share your services, give you higher [...]]]></description>
			<content:encoded><![CDATA[<p>Clarify Designs has created a great resource for business owners, professionals, and leaders in the community to network online, free! If you consider yourself eco-conscious and have a role in your community, feel free to join <a href="http://brightgreennetwork.ning.com/">Bright Green Network</a>! It will benefit you by giving you another venue to share your services, give you higher search engine rankings for your website, and your making your voice heard and it takes only a second.</p>
<p>Check it out at <a href="http://brightgreennetwork.ning.com">http://brightgreennetwork.ning.com</a>!</p>
<p>Why did Clarify Designs create this free community?  We believe that our voices combined can be heard louder.  This is a way to help bring about change and show that there are lots of us that share the same green goals!</p>
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		<title>Meta Tags, still important?</title>
		<link>http://clarifydesigns.com/archives/29</link>
		<comments>http://clarifydesigns.com/archives/29#comments</comments>
		<pubDate>Mon, 28 Jan 2008 23:11:18 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://clarifydesigns.com/archives/29</guid>
		<description><![CDATA[Many people believe the meta tags (key words added into the head tag of the html) are necessary.  At one point meta tags were considered a relatively important factor by search engines. AltaVista and other older search engines used them to help determine a site’s theme as well as relevance to a given term. This [...]]]></description>
			<content:encoded><![CDATA[<p><span class="contentpaneopen">Many people believe the meta tags (key words added into the head tag of the html) are necessary.  At one point meta tags were considered a relatively important factor by search engines. AltaVista and other older search engines used them to help determine a site’s theme as well as relevance to a given term. This is no longer the case; search engines now rely on much more advanced techniques to do this. </span></p>
<p><span>Experience with the tag has showed it to be a spam magnet. Some web site owners would insert misleading words about their pages or use excessive repetition of words in hopes of tricking the crawlers about relevancy. For this reason, Excite (which also owned WebCrawler) resisted added support. Lycos quietly dropped its support of the tag in 1998, and newer search engines such as Google and FAST never added support at all.</span></p>
<p>Keywords, however, are important for your site.  Clarify Designs can help you optimize your website with the right keywords in the right locations so that your site is picked up by search engines.  There are a number of other steps we take to optimize your site.  <a href="http://clarifydesigns.com/contact">Contact us</a> today to discuss more about how we can help with getting more traffic to your site.</p>
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		<title>Our Design Standards</title>
		<link>http://clarifydesigns.com/archives/27</link>
		<comments>http://clarifydesigns.com/archives/27#comments</comments>
		<pubDate>Mon, 28 Jan 2008 20:49:13 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[eco-friendly graphic design]]></category>

		<category><![CDATA[environment]]></category>

		<category><![CDATA[environmentally responsible design]]></category>

		<category><![CDATA[green graphic designer]]></category>

		<category><![CDATA[portland eco friendly graphic designer]]></category>

		<category><![CDATA[print design]]></category>

		<category><![CDATA[sustainable design]]></category>

		<guid isPermaLink="false">http://clarifydesigns.com/archives/27</guid>
		<description><![CDATA[At Clarify Designs, it is important that we maintain our commitment to excellent design and customer care, while taking into account the impact the design will have on the environment.  We do this because we know that a pledge to respect the earth in all that we do is ultimately a way of respecting our [...]]]></description>
			<content:encoded><![CDATA[<p>At Clarify Designs, it is important that we maintain our commitment to excellent design and customer care, while taking into account the impact the design will have on the environment.  We do this because we know that a pledge to respect the earth in all that we do is ultimately a way of respecting our clients.  This is one world that we all share.  We want to do our part to help take care of it.</p>
<p>Check out this <a href="http://www.themightyodo.com/pdf/resources/designtools/dt01/odoworksheet.pdf" target="_blank">link</a> to see the standards we use in determining how to best design a sustainable printed piece for our clients.</p>
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		<title>ThinkHost - 100% Renewable Energy Hosting</title>
		<link>http://clarifydesigns.com/archives/22</link>
		<comments>http://clarifydesigns.com/archives/22#comments</comments>
		<pubDate>Thu, 24 Jan 2008 19:21:58 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<category><![CDATA[Eco-friendly web hosting]]></category>

		<category><![CDATA[green hosting]]></category>

		<category><![CDATA[thinkhost]]></category>

		<guid isPermaLink="false">http://clarifydesigns.com/archives/22</guid>
		<description><![CDATA[ThinkHost Web Hosting is the best hosting company I have found.  Not only are they powered by wind and sun, but they are also a progressive company that&#8217;s been around since 1999.  They contribute to their community and causes that promote peace, environmentalism and social justice!  They rock!  If you haven&#8217;t [...]]]></description>
			<content:encoded><![CDATA[<p>ThinkHost Web Hosting is the best hosting company I have found.  Not only are they powered by wind and sun, but they are also a progressive company that&#8217;s been around since 1999.  They contribute to their community and causes that promote peace, environmentalism and social justice!  They rock!  If you haven&#8217;t check them out click on this banner and that will take you to their site.</p>
<p><a href="http://www.thinkhost.com/?p=8c22e24d&amp;b=46d58d69" target="_blank"><img src="https://secure.thinkhost.net/affiliates/apn/scripts/sb.php?p=8c22e24d&amp;b=46d58d69" /> </a></p>
<p>From their website, ThinkHost.com:</p>
<p>Choosing a host for your web site can be a frustrating process; especially  if <strong>progressive values</strong> and <strong>eco-friendliness</strong> are important aspects  of your business. Naturally, you&#8217;re looking for a host that combines all of the <strong> right features</strong> for the <strong> right price</strong>. So why should you choose ThinkHost?</p>
<blockquote><p><font size="2">» </font>Commitment to customer  satisfaction<font size="2"><br />
» </font>Progressive; socially responsible and supporting the community<br />
<font size="2">  »  Environmentally conscious<br />
» </font>Financial stability<br />
<font size="2">» Feature rich hosting<br />
» </font>International company<font size="2"><br />
» </font>Reliability<font size="2"><br />
» </font>Bonus offers<br />
<font size="2">» </font>Client incentive, affiliate and reseller  programs<font size="2"><br />
» </font>Commitment to open source<br />
<font size="2">» </font>Fast setup and multiple payment  methods</p></blockquote>
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		<title>Green Maven</title>
		<link>http://clarifydesigns.com/archives/18</link>
		<comments>http://clarifydesigns.com/archives/18#comments</comments>
		<pubDate>Thu, 25 Oct 2007 23:23:00 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://clarifydesigns.com/archives/18</guid>
		<description><![CDATA[Finally a website that brings the best of the Green Web together. Designed for Mavens that just can&#8217;t get enough of all things Green. Clarify Designs just listed our site on Green Maven recently and highly recommend it.  Use it as a research tool, or keep up to date on the latest trends in [...]]]></description>
			<content:encoded><![CDATA[<p>Finally a website that brings the best of the Green Web together. Designed for Mavens that just can&#8217;t get enough of all things Green. Clarify Designs just listed our site on Green Maven recently and highly recommend it.  Use it as a research tool, or keep up to date on the latest trends in the Green Revolution.
<p> We have a mission to grow the green economy by leveraging the power of the collective internet.</p>
<p> Here are our first three tools:   </p>
<ul>
<li><strong><a target="_self" href="http://www.greenmaven.com/">Green Search Engine</a> : </strong> We&#8217;ve built the world&#8217;s first comprehensive Green Search Engine based on Google&#8217;s Coop Search technology. Rather than searching the entire web, your search yields &#8220;green&#8221; results. Soon we will have the ability for anybody to be a Green Maven and help contribute to the research of mapping the Green Web.</p>
</li>
<li><strong><a href="http://www.greenmaven.com/news/index.html" target="_self">Green News Reader</a> </strong><strong>:</strong> We&#8217;ve integrated the best of the green blogs into one, easy to read format. We receive new stories all day long day from channels of the best news on the web. Read all the news channels at once, or switch channels to read any specific news source. Use the &#8220;Share It!&#8221; feature to send a positive news story to a friend, family, or co-worker. If you have any suggestions for great online news sources, <a target="_self" href="http://www.greenmaven.com/contact/view.html">let us know</a> .
</li>
<li><a target="_self" href="http://www.greenmaven.com/component/option,com_mtree/Itemid,10/">Green Directory</a> : This is the source for our Green Search Engine. If you&#8217;d rather browse than search, explore the Green Web using our comprehensive directory.
</li>
</ul>
<p> We&#8217;ve got many other great tools in the works, but we&#8217;re going to keep them a surprise because it&#8217;s more fun that way! </p>
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		<title>Woohoo! Top results in Google Search!</title>
		<link>http://clarifydesigns.com/archives/17</link>
		<comments>http://clarifydesigns.com/archives/17#comments</comments>
		<pubDate>Sat, 13 Oct 2007 22:19:00 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Willamette Week]]></category>

		<category><![CDATA[advertising]]></category>

		<category><![CDATA[portland eco friendly graphic designer]]></category>

		<category><![CDATA[search engine optimization.]]></category>

		<category><![CDATA[top google search results]]></category>

		<guid isPermaLink="false">http://clarifydesigns.com/archives/17</guid>
		<description><![CDATA[If you do a Google search for &#8220;sustainable graphic design portland&#8221; guess whose website is on the first page?  That&#8217;s right, it&#8217;s Clarify Designs!
I had a contact form submittal from a prospective client who said she found me through doing a Google search, so I had to see for myself.  Sure enough, there [...]]]></description>
			<content:encoded><![CDATA[<p>If you do a Google search for &#8220;sustainable graphic design portland&#8221; guess whose website is on the first page?  That&#8217;s right, it&#8217;s Clarify Designs!</p>
<p>I had a contact form submittal from a prospective client who said she found me through doing a Google search, so I had to see for myself.  Sure enough, there I am!  She also said I was the only one that made sense for what she was looking for.  Bonus!</p>
<p>You can also do a Google search for &#8220;eco friendly graphic design portland&#8221; and my web ad in the Willamette Week is the VERY FIRST listing in the Google search results.</p>
<p>What does this mean?  This means that more people out there looking for design services, and also looking to be eco-conscious stewards of the Earth, can fulfill both of these noble goals with us!!!</p>
<p>What else does this mean?  You can <a href="http://clarifydesigns.com/contact.html">contact</a> Clarify Designs for your website search engine optimization, we&#8217;re clearly pros at it!</p>
<p>If you would like to link to Clarify Designs from your blog or website, this will add even more strength to our search results, and you will be contributing to the sustainable design movement in Portland.  Please feel free to add my url: http://clarifydesigns.com/</p>
<p>Thank you!</p>
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		<item>
		<title>What We Do</title>
		<link>http://clarifydesigns.com/archives/16</link>
		<comments>http://clarifydesigns.com/archives/16#comments</comments>
		<pubDate>Sat, 13 Oct 2007 20:40:00 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Clarify Designs]]></category>

		<category><![CDATA[business cards]]></category>

		<category><![CDATA[clarifydesigns.com]]></category>

		<category><![CDATA[earth conscious]]></category>

		<category><![CDATA[environmentally responsible design]]></category>

		<category><![CDATA[logos]]></category>

		<category><![CDATA[lower carbon footprint]]></category>

		<category><![CDATA[portland eco friendly graphic designer]]></category>

		<category><![CDATA[sustainable design]]></category>

		<guid isPermaLink="false">http://clarifydesigns.com/archives/16</guid>
		<description><![CDATA[Clarify Designs is one of the only graphic designers in the Portland and the Northwest to take a SUSTAINABLE APPROACH to graphic design.  Graphic Design is inherently wasteful.  I hate to say it, but it is.  It&#8217;s also a necessary evil.  Now I&#8217;m painting a not so pretty picture of the [...]]]></description>
			<content:encoded><![CDATA[<p><span style="font-weight:bold;">Clarify Designs is one of the only graphic designers in the Portland</span> and the Northwest to take a <span style="font-weight:bold;">SUSTAINABLE APPROACH</span> to graphic design.  Graphic Design is inherently wasteful.  I hate to say it, but it is.  It&#8217;s also a necessary evil.  Now I&#8217;m painting a not so pretty picture of the graphic design profession, so let me clear this up.</p>
<p>Graphic Design is necessary, but it can also be more environmentally sound than it is.  Check out <a href="http://designcanchange.org/">designcanchange.org</a> for an overview of the new movement in graphic design.</p>
<p><span style="font-weight:bold;font-style:italic;">How is graphic design wasteful?</span></p>
<p>It&#8217;s goal is to create print materials for marketing, branding, and image development.  Most designers don&#8217;t factor in the need to be eco-friendly because it hasn&#8217;t been about that.  They don&#8217;t teach you this in school.  Global Warming, Climate Change, the realization that our planet is fragile, is a new concept.  So back to the question, how is it wasteful?  With most designers there is no consideration for the environmental impact, so there is excess paper product, one time use paper pieces, excessive ink, toxic ink, excessive printing, and the end result is that it usually ends up in the garbage.</p>
<p><span style="font-weight:bold;font-style:italic;">How does Clarify Designs help to reduce this waste and bring a new sustainable approach to design?</span></p>
<p>There are two main operatives we focus on when beginning a new project, 1.) the client&#8217;s needs and ways to create the most attractive and stand-out designs, and 2.) what the entire lifecycle of the project will be.  The goal is to create a clean, attractive, professional design, while also making sure that the life of the piece is healthy for the Earth.</p>
<p><span style="font-weight:bold;">Steps we take to reduce waste and be eco-friendly are as follows:</span>
<ul>
<li>Use recycled and recyclable materials</li>
<li>Use vegetable or soy inks (most traditional inks are toxic)</li>
<li>Avoid using an extra UV coating</li>
<li>When possible, use fewer colors, which can yield impressive results</li>
<li>When possible only print on one side, printing on both sides uses more ink and energy</li>
<li>Ask our clients if there might be ways to reuse the piece, make it more than a one time use piece</li>
<li>Create designs that will be suitable as online marketing, thereby avoiding printing altogether</li>
<li>Create designs that are smaller in size thereby printed on less paper, also do not use odd shapes that will create extra paper waste.</li>
<li>Use treeless paper</li>
</ul>
<p>All of these are a few of the ways Clarify Designs can help to cut back on the amount of waste that ends up in landfills.  These steps also reduce energy usage, which in turn lowers the carbon footprint and is more environmentally responsible.</p>
<p>Please check out <a href="http://clarifydesigns.com/">clarifydesigns.com</a> for more information and helpful links.</p>
<p><a href="http://bp2.blogger.com/_GsA6MZ5ZGyE/RxFDVV5qtxI/AAAAAAAAAFE/Xr5yfUuE7bE/s1600-h/savetree.jpg"><img style="display:block;text-align:center;cursor:pointer;margin:0 auto 10px;" src="http://bp2.blogger.com/_GsA6MZ5ZGyE/RxFDVV5qtxI/AAAAAAAAAFE/Xr5yfUuE7bE/s320/savetree.jpg" alt="" border="0" /></a></p>
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		<title>Welcome To Clarify Designs Blog!</title>
		<link>http://clarifydesigns.com/archives/15</link>
		<comments>http://clarifydesigns.com/archives/15#comments</comments>
		<pubDate>Sat, 13 Oct 2007 20:30:00 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Portland]]></category>

		<category><![CDATA[Seattle]]></category>

		<category><![CDATA[best graphic design]]></category>

		<category><![CDATA[creative]]></category>

		<category><![CDATA[eco-friendly graphic design]]></category>

		<category><![CDATA[environment]]></category>

		<category><![CDATA[green graphic designer]]></category>

		<category><![CDATA[parenting]]></category>

		<category><![CDATA[print design]]></category>

		<category><![CDATA[sustainable graphic design]]></category>

		<category><![CDATA[web design]]></category>

		<guid isPermaLink="false">http://clarifydesigns.com/archives/15</guid>
		<description><![CDATA[Welcome to my blog!  My name is Clare Bean and I am the owner of Clarify Designs, Sustainable Graphic Design.  My commitment to excellence in design, coupled with my love of people will be what you notice most when you hire me.  I am devoted to my clients and it shows.
A brief [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://clarifydesigns.com/"><img style="display:block;text-align:center;cursor:pointer;width:400px;margin:0 auto 10px;" src="http://clarifydesigns.com/images/bg_8iqk.jpg" alt="" border="0" /></a><br />Welcome to my blog!  My name is Clare Bean and I am the owner of Clarify Designs, Sustainable Graphic Design.  My commitment to excellence in design, coupled with my love of people will be what you notice most when you hire me.  I am devoted to my clients and it shows.</p>
<p>A brief intro to how Clarify Designs came to be:  As a single mom, I am most passionate about being here for my child as well as being a good role model and provider.  I am also passionate about art and about saving the environment.  I had been doing freelance graphic design for four years, but I decided to make it official.  I obtained a BFA in Visual Communications in February of 2006 from AIU Online.  My idea, when beginning school, was to take my interest in the creative arts and combine it with a way to earn a living.  A natural choice was graphic design.  Clarify Designs was born out of a combination of the creative, environmental, financial, and most importantly parental aspects which influence me most.</p>
<p>I launched in June of 2007, so I am still in the beginning stages of the business, and it&#8217;s going very well!  I have nothing but good vibrations and a positive outlook for the way this business is taking shape.</p>
<p>Have a look at our site <a href="http://clarifydesigns.com/">www.clarifydesigns.com</a> or email me for more information!  I am eager to create a design that will WOW you!  Call 503-330-5747 to speak with me directly.</p>
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